Dare-to-be – Microsite
Client:
Oriflame Dare-to-be
Project:
Company Website Development
Role:
Web development for the cosmetic industry.
Links:
Oriflame is a Swedish born cosmetics company which sells natural skincare and cosmetic products through an independent team of Consultants. SorbetMedia were approached by their UK branch to develop a new micro site for their fashion brand and super-glam new range of products “Dare-to-be”. The site had to encapsulate the current brand style and fit stylishly among their worldwide counterparts whilst offering UK visitors a portal for viewing new products and offering opportunities for existing and new consultants.
The Brief
1: Build and develop a branded micro site to showcase the new Dare-to-be product range.
2: Provide web support and updates on a continued basis.
Our Solution
Oriflame’s Dare-to-be brand is quite an exciting prospect and the bonus of watching their video series following a group of young Swedish girls living and working together is inspiration to us all!! With this strong, inspirational brand style already in place our job was to build a website that put UK and Ireland firmly in the grasp of its customer base and the consultants that form its main income stream.
The site features a great categorised product gallery and integrates seamlessly with their social networking sites to deliver rich media content on a monthly basis.
A great brand, with a great product range and a great company to work with.