Domain Name Registration

Web Design Domain Names for Northampton businesses and throughout the UK

So you’ve chosen your company name. That’s definitely the hardest part right? Now its time to register your domain name so that you have a unique URL that you can send your customers to. This will be in the form of http://www.yourcompanyname.com (or .co.uk, .net, .org etc..) We can arrange the registration of your domain name for you at competitive rates, this allows us to manage the server settings and hosting set up for your domain with ease. However if you feel more comfortable registering your own domain or already have ownership of a domain we will gladly provide you with the information to make it work with your new website.

Web Hosting?

Web Design Hosting for Northampton businesses and throughout the UK

To enable your website to be accessible on the internet you will need some reliable web hosting. We are happy to work with your current hosting provider to ensure your data is kept up to date or you can take advantage of our simple hosting packages. SorbetMedia’s dedicated web server is fast and efficient and reliable. We are UK based so support is always at the end of the phone 9am-5pm. We can set up your emails for you, allocate FTP access and ensure your site is backed up on a regular basis. We currently offer 3 packages to suit your needs

Our Secure Website Hosting includes:

• Secure 128 bit SSL Certificate and IP address provided.
• E-commerce hosting on your own Virtual Private Server
• Microsoft or Linux Server.
• Linux or Microsoft SQL Server.
• Unlimited site traffic per month.
• Full email and telephone support Mon-Fri 9:00am – 5:00pm GMT.
• Telephone and email support.
• Includes code fixes and offsite backups.

Website Maintenance & Support

Web Design Maintenance & Support for Northampton businesses and throughout the UK

Once your site has been designed and built its needs to reside on an online server in order that your customers can see the information. SorbetMedia can look after all of this for you along with domain name registration, site backups, maintenance, secure IP address and SSL certificates. We offer a simple hosting and support site cost structure that we can help you manage your site effectively and provide peace of mind that everything is running smoothly.

SorbetMedia offer the following ongoing support packages for our clients.

Level 1 – Basic Support

• Off-Site back-ups
• Web site amends and updates.
• Automatic updates and upgrades to CMS software.
• Cost From £50.00 pcm

Level 2 – Business Support

• Off-Site back-ups
• Web site amends and updates.
• Automatic updates and upgrades to CMS software.
• Preferential treatment for priority fixes and amends
• Cost From: £100.00 pcm

Level 3 – Complete Support

• Off-Site back-ups
• Web site amends and updates
• Automatic updates and upgrades to CMS software.
• Addition of blog/news articles
• Preferential treatment for priority fixes and amends. Includes website hosting
• Cost given on enquiry

Step 1. Primary SEO Consultation

Web Design SEO for Northampton business and throughout the UK

Your ongoing Internet Marketing Strategy is something we would discuss to gain an understanding of your requirements to help us focus on the key areas of your website to guide your campaign in the right direction and to discuss relevant keywords and specific, targeted search terms.

Step 2. Competitive strategy analysis

We undertake a competitive analysis to understand the competition in terms of who they are and how they have optimised their sites.

Step 3. Keyword analysis and keyword list preparation

Success of any Internet marketing campaign depends on right keyword selection. We prepare a list of specific, targeted keywords, and finalise them together based on popularity values.

Step 4. Website and Content optimisation

Applying the researched website structure in terms of link structures and website dynamics for better search engine indexing of the website from an seo perspective.

Defining Meta Tags in for the prepared keywords which is Title, keywords, Description, for the identified pages and their respective target keywords.

Code optimizing which includes making your home page W3C Compliant, and adding headings, image alt tags and hyper links.

HTML Code Clean up and optimisation.

Ensure the content on each page is relevant in terms of the targeted theme.

Step 5. Website Search Engine Submission

We submit to all of the major search engines and directories with a focus on the most popular engines, such as Google, AOL, Looksmart, MSN, AltaVista, Yahoo! and DMOZ.org. Where costs are involved for submission, or for fast-tracking, we will inform you in advance.

Step 6. Link Building Services

SorbetMedia are looking into the prospect of offering a service that allows us to identify relevant affinity sites. This can allow quality links through the use of environments such as:

• Social bookmarking
• Reciprocal Links
• Blogging
• Article submissions and PR
• Associations and suppliers

Cost.

Where SorbetMedia are contracted to build the site, Steps 1 to 4 are included in the initial build. Steps 5 and 6 are considered to be the proactive ‘off-page’ SEO and therefore require additional work to implement.

Search engine and directory submissions and link building services are widely considered to be the most relevant activities to gaining excellent search engine visibility.

Our aim will be first page position for selected keywords. We are not able to offer guarantees on time and positions due to factors outside the control of the search engine optimiser. These may include for example; competitor activity, Google’s ageing filter or ‘sandbox’ and keyword competitiveness. However in our experience, 6 months represents a feasible amount of time to make significant progress, and in many cases your goals can be achieved within this time frame.

Web Design Process for Northampton businesses and throughout the UK

1. Kick-off meeting

Discuss proposal with the client. Finalise functionality to be included and decide creative direction. We can do this over the phone or meet in person.

2. Site Architecture

Sorbetmedia will conduct online research of competitors and draft wire frame diagrams of the website. Wireframes are like the plans to a house; they specify the pages within the site and key information within them. They are reviewed with the client for feedback and finalisation.

3. Functional Specification

Sorbetmedia develop the functional specification in collaboration with the client. This defines the functionality to be included within the site.

4. Customisation and Configuration

The existing content management system will be customised to meet the client’s requirements in accordance with the functionality specification.

5. Design

A creative brief is devised collectively with the client. Design is started based on the wire frame layouts. It is usual to provide two to three different options of a home page and a sample continue page for clients to review.

6. Review with the client

On finalisation of these designs, SorbetMedia rolls out the design to create the remaining designed pages.

7. Building the Site.

When all the pages are designed and approved we build the front –end CSS/HTML and then integrate this into the CMS. Our searches Engine Optimisation (SEO) team consult from the start of the project but at this point are centrally involved.

8. Training

Training will be provided so that the client manage the system and upload content in the future.

9. Test

We test the site for bugs before, after and while the content is uploaded for all common brousers. We create bug lists which are addressed one by one. Clients are expected to undertake detailed testing during the final stages of the project .

10. Live!

When the content is uploaded and the site is tested and functioning, the site is posted live on the web.

What we need from you.

We do ask that you provide any relevant content to fill the pages. We will also need any images you wish to showcase for your gallery or portfolio. If you need help with your content or maybe you would like us to supply your images we can support you with this. Written content for your website is just as important as the framework and graphics we produce so it’s extremely key to get this right. We are always happy to help and can point you to relevant articles if you just need a little direction.

We hope that we have provided enough information for you to make a decision on what would suit your company and we are more than happy to discuss all of these options in more detail and explain them all a little further.

Web Design Questions for Northampton businesses and throughout the UK

Do you have Money Back Guarantee?

Our goal is to provide high end bespoke websites. If you’re not satisfied at the design stage before the actual build of your website, we offer a refund guarantee of up to 100% of the deposit paid.

Our refund policy works as below:

100% Refund if requested within 14 days from date of order, and
• Prior to showing of any design layout.
• None of the designs we provide are suitable for your company.
Refund Restrictions
• Refund is not allowed once designs have been signed off and the building process then begins.
• Refund must be requested within 14 calendar days from date of order.
• Refund not applicable on domain registration fees or purchase of any stock photography, music, video or graphics that have been instructed by you.

How do I pay for the website?

We require 50% Deposit to start on your design and research your target market. After initial sign off period and paperwork is signed. We start the actual design for your website. Please contact us about any concerns, questions or comments you have about your project as they can affect the build process which can lead to deadlines being missed and the project moving out of budget.

What is your average turn around time?

We can normally design and build a website within 1 month. It can sometimes go beyond this and depends on the content and your input towards the project.

I need a Logo can this be included with our web site?

We offer a package that includes a basic logo. This will include 3 designs to choose from. Logo design is tricky and you may require a Branding exercise. The two are very different and demand different time scales. If you choose one of our smaller packages we can include a basic logo at a competative price.

Can you write copy/text for my website?

We recommend that you write the copy for your new website, however Sorbetmedia can help you with this. Cost will depend on how many pages you require.